Vice President of Marketing and Client Development
Company: BOND Building Construction
Location: Medford
Posted on: August 7, 2022
Job Description:
Position Description: The Vice President of Marketing and Client
Development leads the overall marketing effort associated with
strategic client development in all Sectors for Bond Building
Construction (BBC). Reporting to the President of the BBC, this
position works collaboratively with senior leadership to develop
Bond's account-based management strategy which focuses on
establishing enduring relationships in both mature and emerging
markets. The Vice President-Marketing and Client Development leads
a team of professionals focused on strategically positioning BBC in
the market and supporting all Sectors in developing growth
strategies for existing and new Sectors to exceed the overall goals
for the company. Core Responsibilities:
- Establish Account Based Management process for each Sector that
will create long term client focused relationships
- Establish and implement strategic marketing presence to ensure
BBC is well known in the industry through website, social media,
event participation, etc.
- Support sales process with Senior Leadership team
- Work with the senior leadership to implement opportunity
pursuit strategies.
- Prepare and execute marketing action plans to support the
business portfolio.
- Actively manage the Salesforce CRM system to ensure all
information is accurate and up to date specifically focused on
account management to support sector business development.
- Develop reports from the Salesforce CRM system to maintain the
appropriate focus on priorities, enlisting senior leadership where
appropriate.
- Develop strategies and forums to keep BOND key personnel
engaged in industry related venues.
- Establish and maintain a strong industry network of clients and
professional colleagues.
- Participate in the Proposal Generation and
Interview/Presentation Preparation process to ensure the most
accurate client information is being included to increase BOND's
chances of winning.
- Lead, manage, and mentor marketing and client development
team/staff creating a collaborative partnership both within the
group and across all sectors. Position Requirements:
- Four-year degree with marketing/sales emphasis, building
industry emphasis or equivalent work experience and industry
knowledge. (MBA or Master's Degree in related field a plus)
- Strong leadership and management skills
- Significant Client Development experience
- Experience with CRM systems ("Salesforce" experience a
plus)
- Strong Microsoft Office skills
- Excellent verbal and written communication skills
- Interpersonal skills with an emphasis on client
relationships
- Strong organizational and follow-through skills
- Excellent time management skills
- Flexibility and ability to work as a Team Player in a Matrix
Organization. Ability to delegate tasks and manage accountability
while maintaining a professional and supportive management
style
Physical Demands:The physical demands described here are
representative of those that must be met by an employee to
successfully perform the essential functions of this job.
- While performing the duties of this job, the employee is
regularly required to sit; use hands to finger, handle or feel;
reach with hands and arms; and talk or hear. The employee
frequently is required to stand and walk. The employee must
regularly lift or move objects up to 10 pounds and may lift or move
objects up to 25 pounds.
Keywords: BOND Building Construction, Medford , Vice President of Marketing and Client Development, Executive , Medford, Massachusetts
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