Integrated Marketing Manager - Remote
Company: United Natural Foods
Location: Providence
Posted on: March 27, 2026
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Job Description:
The Integrated Marketing Manager is responsible for shaping and
leading integrated marketing strategies that connect UNFI’s
business priorities to clear, compelling storytelling and
coordinated execution across channels. This role serves as a
strategic partner to cross-functional teams, translating enterprise
and growth initiatives into high-impact marketing campaigns that
drive relevance, engagement, and measurable outcomes. This position
blends strategic planning, campaign orchestration, and brand
stewardship assuring UNFI’s marketing efforts are aligned,
cohesive, and elevated across touchpoints. The Integrated Marketing
Manager will also align teams on brand governance and creative
quality and ensures marketing initiatives are coordinated and
executed with clarity, consistency, and purpose in support of
company objectives. Job Responsibilities: Lead the development of
integrated marketing strategies and campaign frameworks that align
business goals to compelling narratives, messaging, and channel
plans. Translate enterprise priorities, growth initiatives, and
stakeholder needs into clear marketing briefs, positioning, and
activation plans. Own campaign orchestration across brand,
creative, digital, content, events, and communications—ensuring
consistency, timing, and impact across channels. Serve as brand
steward and governance lead, ensuring all integrated efforts adhere
to brand standards while continuously elevating quality, clarity,
and design excellence. Manage and mentor design/brand resources to
deliver high-quality, strategically grounded creative work. Partner
closely with Digital, Communications, Customer Engagement, Sales
Enablement, and external agencies to deliver integrated execution.
Define success metrics and evaluate campaign performance, using
insights to optimize storytelling, channel mix, and future
initiatives. Own brand and campaign governance processes, including
intake, prioritization, and standards enforcement. Lead development
of messaging frameworks, toolkits, and playbooks to support
enterprise and priority initiatives. Present strategies, campaign
plans, and performance insights to senior leadership and
cross-functional stakeholders. Continuously identify opportunities
to modernize integrated marketing practices, including
personalization, modular content, and AI-enabled workflows.
Performs other duties as assigned. Job Requirements: Education/
Certifications: Bachelor’s degree in marketing, communications,
business, or related field (or equivalent experience). Experience:
4-6 years of experience in integrated marketing, campaign strategy,
or brand-led growth marketing. Proven experience leading
cross-channel campaigns from strategy through execution. Experience
managing creative or brand resources and working with agencies
preferred. Enterprise, B2B, retail, or complex stakeholder
environment experience strongly preferred. Knowledge/Skills/
Abilities: Strong expertise in integrated marketing planning,
campaign development, and storytelling. Ability to connect business
objectives to audience-centric narratives and activation
strategies. Deep understanding of brand governance balanced with
modern, flexible execution. Excellent strategic thinking, briefing,
and prioritization skills. Confident leader and collaborator with
strong stakeholder influence and presentation skills. Data-informed
mindset with experience using insights to guide decisions and
optimization. Ability to operate independently, manage ambiguity,
and drive work forward with minimal oversight. Good judgment is
required for this position as there may be times when direct
supervision may not be immediately available. Work Environment:
Remote Role: This position is classified as remote where the
associate will perform remote work from their primary residence.
Remote associates are welcome to work from the office but are not
required to do so. While remote associates are not required to work
from an office on a regular basis, they may be required to come to
the office or other UNFI locations for necessary business reasons
or if directed to do so by their manager. Travel (minor): This
position may require the associate to travel to company offices,
distribution centers, or other locations for specific meetings or
other business reasons. Physical Environment/Demands: Office Roles:
Most work is performed in a temperature-controlled office
environment. Incumbent may sit for long periods of time at a desk
or computer terminal. While performing the duties of this job, the
employee is regularly required to sit; use hands to finger, handle,
or feel; reach with hands and arms; and talk or hear. Incumbent may
use calculators, keyboards, telephones, and other office equipment
in the course of a normal workday. Stooping, bending, twisting, and
reaching may be required in the completion of job duties. About
UNFI: We are North America’s premier grocery wholesaler, delivering
the widest variety of fresh, branded, and owned brand products to
community grocers and retail chains alike. A pioneer in natural and
organic foods, we are growing and transforming to meet the needs of
an evolving workplace. Our 29,000 employees work across America in
our 50 Distribution Centers and corporate offices. Benefits:
Competitive 401k, Flexible PTO plan, Remote, Health benefits –
first of the month following 30 days of employment, mentorship
program/developmental opportunities. UNFI is an Equal Opportunity
employer committed to creating an inclusive and respectful
environment for all. All qualified applicants will receive equal
consideration for employment without regard to race, color, age,
religion, sex, sexual orientation, gender identity or expression,
national origin, disability, protected veteran status, or other
protected ground. Accommodation is available upon request for
candidates taking part in all aspects of the job selection process.
- M/F/Veteran/Disability. VEVRAA Federal Contractor. Company:
United Natural Foods Inc. Compensation: UNFI anticipates paying the
above-referenced pay rate (or within the above-referenced pay
range) for this position. Actual Pay, where applicable, will depend
on a number of factors, including, but not limited to, education,
experience, training, and any requirements under applicable
collective bargaining agreements. UNFI is committed to transparency
in pay in compliance with applicable state/provincial and local
laws. Benefits: Candidates hired into this position will also be
eligible to participate in the following benefits programs: Paid
Time Off; Sick Time; paid holidays and parental leave; 401K Program
(or retirement savings plan if in Canada); medical, dental, vision,
life, and accidental death/dismemberment insurance; short-term and
long-term disability insurance program, Flexible Spending Account
and/or Health Savings Account (U.S. only), subject to meeting the
eligibility requirements and the terms and conditions of these
programs, and subject to any requirements under applicable
collective bargaining agreements. Sales Positions Only: For sales
positions that are commission-based, the above range is an estimate
of total potential commission-based compensation during an
associate’s first year, but UNFI offers an introductory period
minimum of $680 per week. After the introductory period, as a 100%
commission-based role, there is no set salary. UNFI’s commission
plans are uncapped and average earnings vary depending on territory
and sales achieved, among other factors. UNFI’s compensation,
benefits, and paid time off policies are subject to change in the
Company’s sole discretion, consistent with applicable law. This job
posting should not be construed as an offer of employment with
certain terms, nor should it be construed as a guaranteed minimum.
Qualified applications with arrest or conviction records will be
considered for employment in accordance with the Los Angeles County
Fair Chance Ordinance and the California Fair Chance Act or for
Canadian applicants in accordance with provincial human rights
legislation.
Keywords: United Natural Foods, Medford , Integrated Marketing Manager - Remote, PR / Public Relations , Providence, Massachusetts